Silver hair trend became very popular over the past few years. L’Oréal Serie Expert Silver was created specifically to maintain silver, white, grey and light blonde hair. After hair lighting process or when hair turns grey, its natural warm tones become visible and often show unwanted yellow tones. L’Oréal Serie Expert Silver line is enriched with Magnesium to help counteracts these unwanted brassy tones and bring out natural beauty by toning the hair while nourishing and protecting the hair fiber, giving it a boost of shine.