Floid

Floid is a legendary Italian grooming brand known worldwide for its classic aftershaves and traditional barbershop fragrances. Established in 1932, Floid has earned a loyal following among wet-shaving enthusiasts, professional barbers, and customers seeking high-quality skin-soothing post-shave products.
Floid’s signature aftershave lotions—such as Floid Genuine and Floid Mentolado Vigoroso—deliver an instantly refreshing, cooling, and toning effect that helps reduce razor burn, irritation, and redness. Each formula combines authentic barbershop heritage with modern skincare performance, leaving the skin smooth, revitalized, and lightly scented with Floid’s unmistakable masculine aroma.
Trusted for more than 90 years, Floid continues to represent tradition, quality, and expert grooming. From classic aftershaves to premium wet-shaving essentials, Floid is the perfect choice for anyone looking to elevate their shaving routine with a timeless Italian barbershop experience.